top of page
Chapters
Why?     Skill Set   Platform     Bio-Demos     Zero to Hero     Detach     Let Go     Vocal Samples     Self mgmt     +Attitude     Patience     Side Hustle? 

PLATFORMS

Being an online musician offers a unique blend of creative freedom and entrepreneurial opportunity. the financial rewards may be modest, the real joy comes from sharing your passion and artistry with a global audience. By embracing a business mindset and focusing on the necessary details like metadata and branding, you can effectively market your skills as a freelancer. Ultimately, it’s about finding the balance between your love for music and the practical steps needed to thrive in the digital landscape.

There are many ways to obtain clients online, whether selling yourself on your website or utilising the existing platforms for "Freelancers.
 

There are things to consider, pros and cons and factors to consider of a qualitative nature. 
 

In the simplest terms, you need a way to access a market with your own website ( I do recommend one, by the way; I'll come onto that in a later chapter).

Now, this can be hard! FB/Instagram advertising and creating a YouTube channel to start funneling specific clients—this whole topic deserves a whole course and then some! So I won't digress into this too much. 
 

With the already established platforms, there is already a "Marketplace" for clients to find you for their particular track/project. Namely Fiverr, Air Gigs, freelancer, and Upwork.. to name a few... 
Down the page, I will expand upon the "Pros and Cons" from my subjective view, as an active online musician. 

 

Things to consider with platforms are, like everything online, there is a lot of competition and I see so many freelance musicians/producers/singers trying to compete with the lowest price, this is a global marketplace place so one is in a situation where the country you live may be completely different (much higher cost of living, etc) than another, so a producer in India could theoretically offer a much lower rate for the same service as you! But... I have learned, that undervaluing yourself can be counterproductive.  
 

I remember reading about an advertising guru who was bought into to try and boost sales of a car in the US as it wasn't selling well enough, he simply advised "Double the price"... the sales tripled! 
 

My point here is that people on the whole have this almost irrational perspective that if something is a higher price, it must be a higher quality product/service! 
 

Imagine someone rich, where money is not an issue at all, they were looking for a car, you offered them exactly the same car but one was an official Mercedes but the other one was not, remember exactly the same car, which one do you think the rich person would buy?..
 

This is a mindset you need to install! Another point I have found is setting a decent price 'weeds out' the "Bad quality" clients/producers, on the whole from my experience when I have accepted to work for less (Don't do this btw!!) they are the flakiest most annoying clients to work for, I mean they have already taken the piss, so why won't they continue to do so.... with a platform on this point remember QUALITY, not QUANTITY!

 

 

Factors to consider on a selection of xxxxxxxxxxxxxxxxxxxxxx

Fiverr-Logo.png
images (3).png
bottom of page